‘As a tea producer, it’s a great pleasure that I got to meet the consumers, the campaigners and the volunteers, who are actually the backbone of the Fairtrade movement in the UK. Their commitment to this cause makes a lot of difference…[The] lives of children, lives of mothers, lives of fathers are being touched by their contribution. It’s so powerful and they should continue to get more people involved. Like a good message, it needs to be told and told again. They should never tire to say it’s good, they should never tire to say it makes a difference… this is a journey we are walking together, the producer and the consumer. And as a producer, I thank them for their commitment.’
— Patrick Kaberia Muthaura visited the UK during Fairtrade Fortnight 2016 to share his experiences of life as a Fairtrade tea farmer in Kenya
‘It was wonderful to have Patrick in the UK to share his story, just one of many showing how farmers and workers around the world are changing their lives through Fairtrade. In this annual impact report, you’ll read more stories about the difference we’ve made together and the challenges we still face.
‘Last year was a pivotal one for us. We saw growth in most of the categories we are best known for – tea, coffee, cocoa, bananas, flowers and wine – with the UK Fairtrade market worth an estimated £1.6 billion in retail sales. This generated an estimated £29.8 million in Fairtrade Premium and showed that British shoppers remain committed to Fairtrade.
‘While more farmers and workers than ever are getting a better deal – more than 1.65 million are now part of Fairtrade – global trade continues to offer only a precarious existence for millions more. With last year’s launch of the Global Goals for Sustainable Development, we have a once-in-a-generation opportunity to change that. Fairtrade can play a unique role.
‘And so 2015 saw us work together globally to develop our new five-year strategy and challenge ourselves to do better in the next stage of our journey. It will take effort and creativity from all of us, but we know we can change trade and change lives – if we work together.’
Michael Jary, Chair, Fairtrade Foundation Board
IN 2015, THE UK FAIRTRADE MARKET WAS WORTH AN ESTIMATED £1.6BN IN RETAIL SALES, GENERATING AN ESTIMATED £29.8M IN FAIRTRADE PREMIUM